ICONICS becomes Mitsubishi Electric Iconics Digital Solutions 

(See Mitsubishi Electric at Machine Building North, 10 April 2025, on stand 81)

Mitsubishi Electric has supported ICONICS' growth for over a decade, culminating in a full acquisition in 2019 and continued collaboration as part of the Mitsubishi Electric Group. This name change is a recognition of our technological excellence, customer commitment, and position as Mitsubishi Electric's global SCADA automation and digitalisation platform.

The name unites the global strength of Mitsubishi Electric - a trusted leader in industrial and digital innovation; the legacy of ICONICS as a pioneer in SCADA automation and digitalisation software; and a growing portfolio of digital solutions for industrial operations, infrastructure and smart, sustainable buildings. These elements combine to deliver the software, services, and next-generation technologies that drive performance and long-term impact.

This powerful foundation enables MEIDS to set the gold standard in SCADA automation and digitalisation - reinforcing a commitment to innovation, efficiency and customer success by empowering industries worldwide.

Ted Hill, President and CEO of Mitsubishi Electric Iconics Digital Solutions, emphasises the significance of this transition: "This is more than a name change - it's a declaration of who we are and where we're headed. With the backing of Mitsubishi Electric and the agility of ICONICS, we are uniquely positioned to drive the future of industrial automation and smart, sustainable infrastructure. Our customers can expect the same cutting-edge solutions and world-class support, now with even greater resources and opportunities."