Posted to News on 24th Nov 2015, 16:21
New Fluid Power marketing white paper published by 4CM
4CM Ltd has published a white paper: "Marketing Insight for Fluid Power'. Written for all companies involved in pneumatics and hydraulics, the new white paper takes a look at the current state of the fluid power sector and investigates some of the marketing challenges facing manufacturing, distribution and service companies.
Nick Brooks, Managing Director of 4CM, comments: "Fluid power may be an established industrial technology, but that doesn't stop it being a dynamic and exciting market segment. There's miniaturisation, new legislation, energy efficiency, oil-free pneumatics, technology integration and convergence, the threat from electro-mechanics, cost-down drivers, line-side kitting - the list goes on and on. One of the biggest challenges, however, for manufacturers and suppliers of fluid power products and systems, is to differentiate themselves in an increasingly crowded and competitive marketplace. Our latest white paper provides comment and ideas to help these companies with their marketing planning in 2016."
Please follow the link to download a free copy of the "Marketing Insight for Fluid Power' white paper.
